Build Yourself a Kitchen Cabinet

You’ve got a winning idea. Now you need your personal pit crew to help you nurture it into a real business.

Running a new business idea is usually just that, running. A body in motion tends to stay in motion, so it’s natural to put your head down and follow your business plan methodically. You keep plodding on those monthly goals, weekly tasks and daily to dos. Yup, we are talking to you Type A women with your colorful minute-by-minute planners – a specialty of V’s.

Forging ahead works great, until it doesn’t.

You hit an obstacle that can’t be overcome using the old playbook. Sometimes it’s a market shift, an unexpected business offer or a black hole of insight on your market that you can’t quite figure out how to leverage. As a woman, our first response is to bang our heads against the wall even harder, continuing to follow our current plan into the abyss.

But there’s a better and much less painful way that won’t require migraine meds.

Find a voice (or a few voices) of reason to jolt you into reality and help you look at a problem with a different lens. For us, that was each other and a network of really smart ladies that were our friends and family, past colleagues, and longstanding clients, just to name a few.